Archive for September, 2007

iPhone Price Cut: 10 Reasons Why Apple Did It

Friday, September 7th, 2007

Yesterday’s iPhone price cut — from $599 to $399, 68 days after product launch — came sooner and was deeper than anyone expected. Why did Steve Jobs do it?
“We want to make iPhone even more affordable for even more people,” was the reason he gave. “We want to put iPhones in a lot of [...]